madalena da silva
 
 

hi, i’m madalena

I’m a multi-disciplinary designer whose job is to ask *too many* questions and craft intuitive user-centered experiences with clarity, meaning and purpose. 

UX DESIGN | UI DESIGN | WEBDESIGN | BRANDING | CODING

 
 
 
 
 
 
 
 
 

UX DESIGN | UI DESIGN | MOBILE APP | MB WAY | 2020

MB WAY - RE-DESIGN OF THE Nº1 BANKING APP IN PORTUGAL

I came across usability issues, I interviewd users and then redesigned MB Way app by targeting user needs.

My Role | UX Researcher, UI & Visual Designer

Main Goal | Solve the app’s usability problems

 
 
 
 
 
 

UX DESIGN | E-COMMERCE | IRONHACK | 2020

RIKA - HUMANIZING E-COMMERCE FOR A COMIC BOOK SHOP

Upgrade of a local shop’s e-commerce by following the Design Thinking Process on a 5-day sprint.

My Role | Researching, Wireframing, Prototyping

Main Goal | Humanize the online shopping experience